Thursday, July 20th, 2006

Two New Blog-Centric Ad Networks

Blog-centric ad networks aren’t new. We’ve had Blogads for years now (4 years to be exact), and only in May this year, we saw BlogHer launch an ad network aimed at female bloggers. For the big boys (e.g. Boing Boing, Techcrunch, etc.), we have Federated Media.
This isn’t stopping two new ones from popping up though. […]

Saturday, July 15th, 2006

Internet Advertising: Some Background

Most of us bloggers know what Google AdSense, Yahoo Publisher Network or Chitika eMinimalls are - to the extent that they line our pockets, that is. How many really know anything about how pay-per-click advertising started? What the hell is “Wanamaker waste”, for example?
Why is it that every pundit is predicting online advertising to grow, […]

Friday, June 30th, 2006

Recent Google News Bites

Along with the recent Joel Comm saga has been a slew of interesting blog posts, announcements and rumors related to our two favourites, Google Search and Google AdSense:

“Vertical Image” Ads, a.k.a. Image + Text = New Ad FormatGoogle is having an international beta test on its new ad format, where a contextually-relevant image is placed […]

Friday, June 30th, 2006

Joel Comm’s “Made for AdSense” Saga

Leave a blog for a few days, and thousands of interesting stories pass by. One of the most interesting throughout the past week must have been the hoo-hah over Joel Comm’s upcoming “Made for AdSense” programme, i.e. Instant AdSense Templates.
If you want some background on the issue, I suggest reading the extended coverage by […]

Friday, June 16th, 2006

“Hidden” AdSense Link Unit

While randomly surfing the web recently, I came across an AdSense vertical link unit blended in a way I’ve never seen before. I’m not sure how unique it is to you since you could have either seen it (the site I found it on, Blogger Templates, is very popular) or done it before, but here’s […]

Friday, June 2nd, 2006

Chitika Running Adult Ads?

Seen “adult” Chitika ads on your blogs recently? Well, I haven’t, but a few have been caught (with screenshots and all) over at JenSense.

Jen has blurred the screenshot thumbnails to remain family and work-friendly, but you can click into the screenshots to see some “uncensored” screens. As a commenter notes, it’s nothing particularly “adult” given […]

Tuesday, May 23rd, 2006

Adsense Video Ads Out of Beta

JenSense reports that Adsense video ads have “graduated” from the rich media beta test to become part of the Adsense ad lineup, but these ads will only be available to AdWords advertisers in the United States, Canada and Japan.
Both CPM and CPC video ads will be available, and like Adsense’s text and image ads, the […]

Tuesday, May 16th, 2006

Adsense: Some Interesting News

This post was not pre-written, but I am still on vacation in South Korea. As such, I might not be able to respond to any comments posted here. Thanks for understanding.
Just a short link post for a couple of interesting news pieces I just read over at JenSense:

Adsense Webmaster Guidelines Changed QuietlyGoogle has quietly added […]