Much like how Google publishes their Adsense heat map over at their Help Center, Yahoo! has decided do come up with some YPN ad placement advice over at their blog.
For the most part, the advice from both contextual advertising giants are the same. Ads close to content are good, leaderboards between content and top navigation […]

FYI, Click-O-Phobia reminds me of Cheat-O-Matic - a rudimentary memory finder that helps you cheat at PC games - even though there’s virtually no similarity between them. Okay, ’nuff of the mindless talk and back to reality.
Search Engine Roundtable recently highlighted a thread over at the DigitalPoint Forums that is discussing the increasingly problematic issue […]

It seems that The Personal Finance Weblog, one of Creative Weblogging’s business and finance flagships, is running both Google Adsense and Yahoo Publisher Network (YPN) adverts on the same page (which is against Google’s TOS given that YPN is a competing contextual ad network BTW). And it doesn’t seem like a mistake in ad rotation […]

Finally, Google has launched a text link alternative for their Adsense, Adwords and Firefox referral programmes. This means that you can now start referring your visitors to Google through the use of plain hypertext links rather than through their cumbersome referral images alone.
An example:

As you can see, the links have specific wordings that you are […]

Graywolf comes up with another useful series, AdSense Arbitrage: Tips, Tricks & Secrets, and Part 1 is already up. For those that have never played the arbitrage game, it’s an interesting read to see how publishers buy traffic through AdWords, Overture, etc., and then sell their own higher priced ads to the incoming traffic.
Now, being […]

I’m not sure how to feel now that I’ve gotten what’s probably my first one cent Adsense click. Normally, it’s almost impossible for me to decipher which click is worth the “golden” number of $0.01 given that it’s usually mashed up with other clicks, but today, it was the very first click I received.
While […]

I’ll not waste time and go straight to the point. Performancing Metrics hasn’t performed at the level I’ve expected it to, but it’s perhaps too early to say anything as it is still in public beta after all. You could point to coding issues, server issues or even the relatively large number of blogs tracked […]

If there has been any statistics package I’ve been waiting for this year, it’s Performancing Metrics. The great guys over at Performancing launched it into public beta today, and I’ve taken the liberty to install in on a few of my blogs (including this one) already.
Darren Rowse has written a detailed review on Performancing […]