February 9th, 2006
AdBlock and StevePavlina.com
AdBlock seems to be a dangerous tool indeed - one that even I have installed. When I talked about how much advertising is too much recently, I might have been jumping the gun entirely as that subject might be a rather worthless one in a couple of years. And you might ask: Why the pessimistic outlook?
I was going through my daily routine of RSS feed reading, and this time, catching up on some feeds that I had left alone for a few days. I stumbled upon a post on AtariBoy on Sleep Patterns and Adsense - Steve Pavlina’s Blog. Suffice to say that Atariboy praises the content, and trashes the adverts - that is, after he launches IE6 to escape his AdBlock.
I once said this on StevePavlina.com’s advertising:
Overall, I can see 7 network ads (3 Adsense, 4 Chitika), 1 affliate ad,
2 referal buttons and 1 text link bar on the SP blog’s index page.
That’s 11; quite a bit I’d say, but they’re positioned well enough that
you don’t feel overwhelmed. I’m pretty ad-blind by now, so that could
be one reason.
But it’s clear that I was wrong about not being overwhelmed by 11 adverts because there are techy-guys like Atariboy or even a ProBlogger commenter who think otherwise. And I’m sure it won’t be long before those with the same thoughts install and activate Firefox’s AdBlock extension.
What can we do about this? Should we scale back on Adsense the way Chris Garett of Performancing advocates, or should we aim for Steve Pavlina’s $4700 Adsense earnings on his blog? But I suppose that could be a moot point if AdBlock ever becomes a default Firefox extension.
If you found this post useful, keep updated with future posts by subscribing to blogHelper (for free) through RSS or email.
Leave a Reply